A State Lakes Brand
OUR STORY
Nature already created the perfect camouflage. We just followed the trace.
Origin
WHERE IT STARTED
Feather Trace Camo was born from a simple observation: the most effective camouflage in the world already exists. It's in the feathers of a Wood Duck, the velvet of a Whitetail antler, the mottled breast of a Bobwhite quail.
We didn't invent a pattern. We followed one. Every Feather Trace design begins in the field — studying the natural colors, textures, and markings of a specific species — and translates that into a wearable camo built for the hunter, the angler, and the outdoorsman.
Feather Trace Camo is a State Lakes brand, designed in Louisiana — a state defined by its wild places, its waterfowl flyways, its timber and marsh, and its deep hunting and fishing culture.
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Nature Creates the Pattern. We Follow the Trace.
FEATHER TRACE CAMO™
How We Think
THE NATURE-FIRST PHILOSOPHY
Nature Designs First
Every pattern starts with a species — its feathers, its markings, its natural geometry. We follow what nature already built.
One Species, One Pattern
Each Trace is dedicated to a single species. No blending, no generic woodland. Every pattern has a name, a story, and a place.
Built for the Field
Feather Trace is designed for hunters, anglers, and outdoorsmen who spend real time in the wild. Function and identity, together.
The Pattern Gives Back
What inspires us is worth protecting. Feather Trace is building conservation partnerships tied to the wildlife and habitats behind every pattern.
The Brand Behind the Brand
STATE LAKES
Feather Trace Camo is a brand under State Lakes — a Louisiana-based outdoor lifestyle company built around the culture of hunting, fishing, and wild places.
State Lakes is rooted in the belief that the outdoors isn't just a hobby — it's an identity. Every brand under the State Lakes umbrella is designed to reflect that.
The Journey
THE FEATHER TRACE TIMELINE
2024
Brand Founded
Feather Trace Camo concept developed under State Lakes in Louisiana.
2025
The Original Six
Six founding patterns developed — Quail, Pheasant, Mallard, Wood Duck, Turkey, and Whitetail Antler.
2026
Launch Year
Feather Trace Camo launches publicly. Store powered by InkSoft. Conservation partnerships in development.
Beyond
Future Traces
New species patterns, expanded collections, and conservation commitments to follow.